List your property

Tell us about the property.
We'll come see it — free.

Five short steps, the way a property consultant would ask. No fee, no obligation — the audit report is yours whether or not we ever work together.

Step 1 of 5 · The property

Unsure about any of these is a normal answer — confirming them is exactly what the free audit is for.

We'll call to fix a convenient day for the audit visit. Your details are used for that and nothing else.

Hospitality Management · India

You own the property.
We do everything else.

Full-service management for hotels, homestays, villas, guest houses and BnBs — revenue, guests, operations, and the compliance file that decides whether you keep your property. Built for owners who have the asset, but not the time, and not the paperwork.

15%of booking revenue. No retainer, no setup fee, no minimum.
₹0if there are no bookings. We earn only when you do.
YoursThe pricing, the listings, the accounts, every booking.

The two problems

One costs you money every night.
The other costs nothing — until it costs everything.

Problem one

The property earns less than it can

Not for one big reason — for six small, relentless ones that each need a full-time hand:

  • Listed on one platform, invisible to the rest of the market
  • A flat rate on festival Saturdays and dead Tuesdays alike
  • Thin photos and descriptions that bury the listing in search
  • Enquiries answered the next morning — after the guest booked elsewhere
  • One unanswered complaint becoming a permanent public review
  • No offline demand: no corporate, wedding, event or agent bookings

Problem two

The risk sitting quietly in your building

Occupancy tells you when marketing fails. Nothing tells you a fire NOC lapsed, a guest register is in the wrong format, or the Aadhaar photocopies in your drawer are themselves a violation. You find out on the worst possible day — when a fire NOC can no longer be obtained, a guest report can no longer be filed, and a building's use can no longer be corrected.

  • Nine overlapping compliance layers, run by departments that don't talk
  • Rules that changed in 2025 and again in 2026
  • Consequences that fall on the owner, personally, by name

"The owner is not prosecuted for the incident. The owner is prosecuted for the paperwork the incident revealed."

The compliance reality

Nine layers. All at once.
Every night you accept a guest.

India has no single law for short-stay accommodation. It has nine overlapping regimes — and documents either exist or they do not. There is no argument to make and no relationship that fixes it. We close every layer, then keep it closed as the rules change.

01

Fire safety

Fire NOC in line with the National Building Code and state rules — plus escape routes that are actually usable.

02

Building use

Approved plan, lawful land use, occupancy certificate. The layer that ends in demolition, not fines.

03

Police reporting

Guest register in the exact format your local police order requires, every occupant recorded.

04

Foreign guests

Form C / Form III filed on the e-FRRO portal within 24 hours — arrival and departure, every guest.

05

Identity data

Lawful, consent-based verification. No stored Aadhaar photocopies — anywhere, including phones.

06

State registration

Homestay / BnB registration under your state's current policy, with its NOCs and its deadlines.

07

Municipal

Trade licence, commercial property-tax category, signage, water and waste compliance.

08

Tax

Correct GST slab for your tariff, clean invoicing and returns, deductions documented as they happen.

09

Food & utilities

FSSAI where food is served, lift and electrical certification where they apply.

The Owner's Risk Self-Test

Twelve questions. Four minutes.
Nobody sees this but you.

What Cheap & Luxury actually does

Six pillars. Each one maps
to a problem you're living with.

01 · REVENUE

Make it earn

Professional photography, full listing rebuilds, multi-channel distribution, dynamic pricing within limits you set, direct-booking SEO, round-the-clock enquiry response — and offline demand built by hand: corporate accounts, weddings, event crews, local agents.

02 · COMPLIANCE

Close all nine layers

A free, documented audit first. Then fire NOC applications and renewals, building and land-use review, the correct guest register, 24-hour foreign-guest filings, lawful ID verification, state registration, municipal and tax discipline — on a dated renewal calendar you can see.

03 · OPERATIONS

Reduce your effort to zero

Check-in and check-out at any hour with condition recording built in. Cleaning to a written checklist including a room-privacy sweep. Maintenance logged, quoted and resolved without you managing a single vendor.

04 · GUEST EXPERIENCE

Answer at 2 a.m.

A guest problem at 2 a.m. is either solved at 2 a.m. or becomes a public review at 9 a.m. We take the first option — 24/7 response, complaints owned to closure, every review answered, root causes fixed so they don't recur.

05 · COST

Buy at our volume

Linen, toiletries and consumables at our aggregate procurement price, passed to you at cost. Utilities, contracts, staffing and tax slab reviewed for reduction — a rupee saved carries no commission.

06 · PROTECTION

Stand in front of you

We argue your case with platforms on damage claims, unfair reviews and payout disputes. If a case or FIR ever arises, we assemble and produce the complete compliance file and coordinate with your advocate — honestly bounded, never abandoned.

The mark guests can trust

C&L Verified — earned, not issued.

Cheap & LuxuryVerifiedAudited standard
Compliant

All nine layers assessed and satisfied, or under a documented, dated remediation plan. Renewals on a live calendar.

Fire-ready

Certification current, escape routes physically walked and confirmed usable, extinguishers serviced, staff briefed.

Privacy-clean

Room privacy sweep at every turnover. No stored Aadhaar copies. Identity verified through the lawful offline route only.

Guest-verified

Every occupant identity-checked and recorded. Foreign guests filed within 24 hours.

Responsive

Round-the-clock contact for guests, with complaints owned to closure.

What the tag is not: a government licence or star classification. It is our own standard and our own audit — reviewed periodically and withdrawn if a standard lapses. A mark that can be lost is a signal. A mark that can't is decoration.

The first ninety days

What actually happens
from the day you say yes.

DAYS 0–7

The free audit

We walk the building and the documents, and hand you a written, prioritised report across all nine layers plus the commercial position. You keep it either way.

DAYS 8–30

Fix

Applications filed and tracked for whatever is missing. Physical remediation in urgency order. Register moved to the required format; lawful ID verification installed and staff trained.

DAYS 31–60

Launch

Photography shot, listings rebuilt across channels, dynamic pricing live inside your floor and ceiling, 24/7 response on from day one, offline outreach begun in your city.

DAYS 61–90

Optimise

Rates tuned on your real booking data. Reviews actively managed, causes fixed at source. Renewal calendar handed over. First quarterly owner report delivered.

"If, at day ninety, you cannot see what changed, you should not be paying us."

Commercials, stated plainly

One number. Everything it includes.
Everything it doesn't.

15%of booking revenue — includes all six pillars, the audit, photography, distribution, pricing, 24/7 support and reporting
₹0onboarding, retainer, listing or audit fees. If the property earns nothing in a month, so do we
At costgovernment fees, remediation, consumables, cleaning — passed through with the invoice, zero margin

That structure is not generosity. It is the only structure that keeps our interests and yours pointing in the same direction — a company on a fixed retainer is paid the same whether your property is full or empty. We are not.

Self-managedTypical agencyCheap & Luxury
Cost to youYour time & lost nightsRetainer + setup fees15% of bookings. Nothing else.
Paid when empty—Often yesNo
ComplianceYours, entirelyUsually out of scopeCore service, all nine layers
Offline demandRarely builtRarely builtBuilt by hand, in your city
Who sets the priceYouOften the agencyYou. We advise; you decide.
Who owns bookingsYouSometimes the agencyYou — always, in your name
Leaving—Lock-ins common30 days' notice, no exit penalty

For owners abroad

Distance doesn't reduce liability.
It only reduces your ability to see it.

The pattern we see most often

A villa or apartment sitting empty most of the year, "kept ready" for family visits, earning nothing — and quietly accumulating compliance drift: lapsed registrations, residential tax on commercial use, informal short lets arranged by a caretaker with no guest records at all. Notices arrive at the property. Deadlines run whether or not anyone forwards them. And an FIR names the owner, wherever the owner lives.

What we do for NRI owners

  • A named point of contact in your time zone
  • Every report, photo, receipt and filing shared — see the property without being at it
  • Notices received, read, and escalated to you immediately
  • The renewal calendar maintained on your behalf
  • Coordination with your CA on the Indian tax side, including repatriation documentation

Blunt questions, blunt answers

Answered the way we would
across a table.

Fifteen percent sounds like a lot.

It's a real number and we won't soften it. Test it against your own figures: last year's revenue, the empty nights, the rate lift better listings could support, and the costs we can remove. If the upside is smaller than the fee, don't sign — and we'll tell you honestly if we think your property can't support the model. Some can't.

Nothing has gone wrong in fifteen years.

That was true of every property you read about — until the morning it wasn't. Fire risk and guest risk aren't annual averages; they're single events. The paperwork that protects you is trivial before an incident and impossible after.

Will I lose control of my pricing?

No. You set the floor and the ceiling; we move rates inside that band and explain every change. Any rate can be overridden by you, at any time.

Whose account are the bookings in?

Yours — the listings, accounts and payouts stay in your name throughout. That matters most on the day you decide to leave: there's nothing to transfer back.

Can you guarantee 100% occupancy?

No, and neither can anyone else. What we commit to is a property that's priced right, visible on every channel, answered instantly, well reviewed, and selling into offline demand platforms never reach. Occupancy follows from those. A guarantee doesn't.

Is the C&L Verified tag an official certification?

No. It's our own standard and our own audit, and we say so to guests too. It doesn't replace any statutory certificate — it certifies that we've checked the property against a defined list and stand behind the check.

What if a guest damages the property?

Condition is recorded at check-in and check-out, which is what makes a claim provable. We pursue it — through the platform's process or directly — and handle the argument. Recovery still depends on the evidence and the platform's decision, and we won't pretend otherwise.

Do I have to fix everything the audit finds?

No. The report separates improvements from legal requirements. The safety and legal items aren't optional if we're to manage the property — an improved listing on an unsafe building is the one combination we refuse.

How do I leave?

Thirty days' written notice, either side. No exit penalty. Your listings, guest data, compliance file and renewal calendar are handed over in full — they were always in your name anyway.

The next step

Start with the audit.
It costs nothing.

You don't have to decide about the fifteen percent today. You do have to find out where your property actually stands — on a quiet Tuesday, not on the worst night of your life.

STEP ONE

Send us the property details and a convenient day.

STEP TWO

We visit, walk the building, review the documents, and write the report.

STEP THREE

You read it and decide. No pressure, no fee, no obligation either way.